01 - Project details

For Kippy, we provided digital marketing services to enhance their brand presence and connect with pet owners. This included creating engaging social media content, collaborate with influencers, driving website traffic through targeted efforts, and building a community of pet lovers with user-generated content and testimonials to boost trust and engagement.

02 - Goals & KPI 

The goals for Kippy were to increase brand awareness, drive website traffic and sales, build a loyal community of pet enthusiasts, and improve customer retention. Key KPIs included growing social media followers by 20% in 3 months, achieving a 5-7% engagement rate, increasing website traffic by 30% with a 3-5% conversion rate, and reaching a 25-30% email open rate that drove 15% of website traffic. Additionally, the focus was on improving subscription renewals by 10% and collecting 100+ customer reviews to enhance credibility and retention.

BEFORE